What a crazy, exhilarating ride it is to be involved in a new launch or start up. The enthusiasm is palpable and you just want to set all the “regular things” aside and jump in and make things happen. Lucky for me, my “regular things” often include new launches and exciting events. Three projects of note lately have made me think about the way I was viewing life. I’ll admit that my excitement level had waned and I was feeling a little stuck and mired down and while new and exciting also means challenging and demanding, it is really good for the soul on all levels. Let me tell you about one of them. Zapped! by Chris Reed It started with a re-connection with...
Read MoreIn addition to the innovative cause marketing concept announced by Josh Laycock and Mike Schaefer called BOLO (that are Coupons for a Cause), another good friend has done something else that is worth shouting out – It’s called Tell ’em ’bout Me! Jack Klemeyer’s expertise is in coaching small business owners in growing their business – that’s why his company is called GYB Coaching (GYB stands for – wait for it – Grow Your Business). He is always talking about relationships and sales and how referrals from your customers are so very important in the growth of your business – or, for that matter, any...
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